Amazon’s new CEO will need to be more than Jeff Bezos 2.0

Submitted by Arts & Sciences Web Team on
Twenty-seven years to the day after founding Amazon in a Bellevue garage, Jeff Bezos has relinquished control of his company. Bezos’ trusted deputy, Andy Jassy, steps into his new role as Amazon’s CEO Monday. The UW's Margaret O'Mara, professor of history, and Jeff Shulman, professor of marketing, are quoted.

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